Free Chocolate on Fridays

Fridays just got a little sweeter. Mars Snackfood is giving away a quarter of a million full-size packages of chocolate on its Free Chocolate Fridays, now through September. Visit Real Chocolate.com every Friday where the first 250K consumers can get a coupon for a full size package of their favorite Mars product (e.g., Twix, Dove, 3 Musketeers, Snickers, Milky Way, or M&Ms.) One coupon per email address; 4 coupons per household.

The Mars Real Chocolate Relief Act is part of a new campaign to highlight its chocolate made with 100 percent cocoa butter at a time when Hersey's has switched to cheaper ingredients to manage its costs during this economic downturn.

Let's hope the auto makers launch similar campaigns!